Council on Foreign Relations
Powering Now
VISUAL IDENTITY VIDEO PACKAGE
The Council on Foreign Relations (CFR) is an independent, nonpartisan membership organization, think tank, and publisher. An indispensable resource in today's complex world, it focuses on matters of American foreign policy and global affairs. We were honored to be appointed as the creative team behind their latest video graphics.
This effort included a significant update to their online video package for the main brand and its quarterly publication, Foreign Affairs, which focuses on defense, finance, health, energy, cyber security, and economics.
Foreign Affairs
Video Package
Foreign Affairs is a global leader in analyzing and investigating international topics. We wanted to capitalize on the recognition & prestige that the magazine already had to generate a truly unique video package. To do this, we borrowed visual language from their original logo to create a strikingly graphic animation that presents the world coming together, layer by layer. This is a poignant metaphor for the nuanced and multidimensional analysis the magazine is known for.
CFR
Video Package
CFR is a platform that welcomes multiple perspectives and opinions. It serves as a forum for sharing and examining ideas. The aim of creating their new visual identity was to represent their pluralistic nature. We achieved this by weaving various graphic elements together, creating a world that mirrors the complexity of our reality.