Cross River Field Guide
A Compass for Culture
CONCEPT DEISGN PRINT PRODUCTION
How do you capture a company's culture in a book?
By creating a Field guide we were able to embed Cross River's story into a engaging experience.
By creating this field guide we were able to present their mission and the values they stand for. The book also works as an introductory guide to help onboard new employee into a very tight and collaborative work culture,
We were inspired by Camping Field Guides, so we borrowed their visual language and their copy style. To bring the concept to life we created a set of illustrations that visually thread the narrative of the book.
