Marc
Turn the Page on Video
VISUAL IDENTITY WEBSITE DESIGN
Promotional video players have been around for a while now, and they are an effective marketing tool in industries such as real estate, luxury auto, and travel. However, the single-directional nature of this communication mode makes it difficult to justify the cost in today’s marketers’ budget.
Our client developed a new edition that is 5G connected, which means that marketers cannot only collect useful information such as view rates and view locations but also send updated content and extend the shelf life of players.
We built a vibrant, elevated visual identity for the brand. We designed a website that showcased the innovative capabilities and how specific benefits would apply to marketers in these target industries. We also created various sales and marketing collateral and a display campaign focused on the benefits of digital video delivery.
